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	<title>Tom Ramsay &#187; Branding</title>
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		<title>Are You Using Your B2B Marketing Personas Effectively?</title>
		<link>http://www.tmramsay.com/are-you-using-your-b2b-marketing-personas-effectively/</link>
		<comments>http://www.tmramsay.com/are-you-using-your-b2b-marketing-personas-effectively/#comments</comments>
		<pubDate>Thu, 23 Jan 2014 17:51:25 +0000</pubDate>
		<dc:creator>Tom</dc:creator>
				<category><![CDATA[Branding]]></category>
		<category><![CDATA[Marketing]]></category>
		<category><![CDATA[Metrics]]></category>
		<category><![CDATA[Testing]]></category>

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		<description><![CDATA[Are You Using Your B2B Marketing Personas Effectively? http://searchengineland.com/are-you-using-your-b2b-marketing-personas-effectively-181621]]></description>
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		<title>Article: 3 Spot-On Social Media Campaigns Every Brand Can Learn From</title>
		<link>http://www.tmramsay.com/article-3-spot-on-social-media-campaigns-every-brand-can-learn-from/</link>
		<comments>http://www.tmramsay.com/article-3-spot-on-social-media-campaigns-every-brand-can-learn-from/#comments</comments>
		<pubDate>Fri, 04 Oct 2013 02:55:05 +0000</pubDate>
		<dc:creator>Tom</dc:creator>
				<category><![CDATA[Branding]]></category>
		<category><![CDATA[social]]></category>
		<category><![CDATA[Social Media]]></category>

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		<description><![CDATA[3 Spot-On Social Media Campaigns Every Brand Can Learn From http://mashable.com/2013/09/30/great-social-media-campaigns/]]></description>
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		<title>10 old school marketing lessons for mobile marketers &#124; VentureBeat</title>
		<link>http://www.tmramsay.com/10-old-school-marketing-lessons-for-mobile-marketers-venturebeat/</link>
		<comments>http://www.tmramsay.com/10-old-school-marketing-lessons-for-mobile-marketers-venturebeat/#comments</comments>
		<pubDate>Tue, 13 Aug 2013 16:56:11 +0000</pubDate>
		<dc:creator>Tom</dc:creator>
				<category><![CDATA[Branding]]></category>
		<category><![CDATA[Marketing]]></category>

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		<description><![CDATA[10 old school marketing lessons for mobile marketers &#124; VentureBeat.]]></description>
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		<title>Content &#8211; Make Content Marketing Authentic: The Case of Customer Stories : MarketingProfs Article</title>
		<link>http://www.tmramsay.com/content-make-content-marketing-authentic-the-case-of-customer-stories-marketingprofs-article/</link>
		<comments>http://www.tmramsay.com/content-make-content-marketing-authentic-the-case-of-customer-stories-marketingprofs-article/#comments</comments>
		<pubDate>Fri, 14 Jun 2013 22:59:55 +0000</pubDate>
		<dc:creator>Tom</dc:creator>
				<category><![CDATA[Branding]]></category>
		<category><![CDATA[Content]]></category>
		<category><![CDATA[Marketing]]></category>

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		<description><![CDATA[Content &#8211; Make Content Marketing Authentic: The Case of Customer Stories : MarketingProfs Article.]]></description>
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		<title>Internet Marketing: Importance of Creating Strong Relationships with Your Audience &#8211; Business 2 Community</title>
		<link>http://www.tmramsay.com/internet-marketing-importance-of-creating-strong-relationships-with-your-audience-business-2-community/</link>
		<comments>http://www.tmramsay.com/internet-marketing-importance-of-creating-strong-relationships-with-your-audience-business-2-community/#comments</comments>
		<pubDate>Mon, 10 Jun 2013 20:07:11 +0000</pubDate>
		<dc:creator>Tom</dc:creator>
				<category><![CDATA[Branding]]></category>
		<category><![CDATA[Content]]></category>
		<category><![CDATA[Marketing]]></category>
		<category><![CDATA[Social Media]]></category>

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		<description><![CDATA[Internet Marketing: Importance of Creating Strong Relationships with Your Audience &#8211; Business 2 Community.]]></description>
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		<title>Inbound Marketing Results: Greater Effort = Greater Reward &#8211; Business 2 Community</title>
		<link>http://www.tmramsay.com/inbound-marketing-results-greater-effort-greater-reward-business-2-community/</link>
		<comments>http://www.tmramsay.com/inbound-marketing-results-greater-effort-greater-reward-business-2-community/#comments</comments>
		<pubDate>Mon, 10 Jun 2013 20:02:47 +0000</pubDate>
		<dc:creator>Tom</dc:creator>
				<category><![CDATA[Branding]]></category>
		<category><![CDATA[Content Marketing Column]]></category>
		<category><![CDATA[Marketing]]></category>
		<category><![CDATA[Blogging]]></category>

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		<description><![CDATA[Inbound Marketing Results: Greater Effort = Greater Reward &#8211; Business 2 Community.]]></description>
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		<title>Make These Changes to Help Digital Marketing Fulfill Its Potential &#8211; Eddie Yoon and Jim Eckels &#8211; Harvard Business Review</title>
		<link>http://www.tmramsay.com/make-these-changes-to-help-digital-marketing-fulfill-its-potential-eddie-yoon-and-jim-eckels-harvard-business-review/</link>
		<comments>http://www.tmramsay.com/make-these-changes-to-help-digital-marketing-fulfill-its-potential-eddie-yoon-and-jim-eckels-harvard-business-review/#comments</comments>
		<pubDate>Tue, 04 Jun 2013 22:32:06 +0000</pubDate>
		<dc:creator>Tom</dc:creator>
				<category><![CDATA[Branding]]></category>
		<category><![CDATA[campaign management]]></category>
		<category><![CDATA[Content]]></category>
		<category><![CDATA[Email]]></category>
		<category><![CDATA[Google]]></category>
		<category><![CDATA[Internet Marketing Industry]]></category>
		<category><![CDATA[Marketing]]></category>
		<category><![CDATA[paid search management]]></category>
		<category><![CDATA[ppc campaign management]]></category>
		<category><![CDATA[Search & Analytics]]></category>
		<category><![CDATA[SEO/SEM]]></category>

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		<description><![CDATA[Make These Changes to Help Digital Marketing Fulfill Its Potential &#8211; Eddie Yoon and Jim Eckels &#8211; Harvard Business Review.]]></description>
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		<title>How Retailers Have Figured Out Paid Influencer Programs &#8211; PSFK</title>
		<link>http://www.tmramsay.com/how-retailers-have-figured-out-paid-influencer-programs-psfk/</link>
		<comments>http://www.tmramsay.com/how-retailers-have-figured-out-paid-influencer-programs-psfk/#comments</comments>
		<pubDate>Mon, 20 May 2013 03:39:20 +0000</pubDate>
		<dc:creator>Tom</dc:creator>
				<category><![CDATA[Branding]]></category>
		<category><![CDATA[campaign management]]></category>
		<category><![CDATA[Channel: Analytics]]></category>
		<category><![CDATA[Channel: Consumer]]></category>
		<category><![CDATA[Channel: Content Marketing]]></category>
		<category><![CDATA[Content]]></category>
		<category><![CDATA[Content Marketing Column]]></category>

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		<description><![CDATA[Macala Wright: How Retailers Have Figured Out Paid Influencer Programs &#8211; PSFK.]]></description>
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		<title>Your Brand as a Publisher</title>
		<link>http://www.tmramsay.com/your-brand-is-the-content/</link>
		<comments>http://www.tmramsay.com/your-brand-is-the-content/#comments</comments>
		<pubDate>Tue, 23 Apr 2013 18:21:28 +0000</pubDate>
		<dc:creator>Tom</dc:creator>
				<category><![CDATA[Branding]]></category>
		<category><![CDATA[Content]]></category>
		<category><![CDATA[SEO/SEM]]></category>
		<category><![CDATA[Social Media]]></category>

		<guid isPermaLink="false">http://www.tmramsay.com/?p=81</guid>
		<description><![CDATA[Here is a great article on how to create awesome content that will raise SERPs and build your audience. How to Get Over the One Hurdle Keeping You From Creating Awesome Content by @nathan_safran sewat.ch/ZK1s6Z via @sewatch &#8212; Tom Ramsay (@tmramsay) April 23, 2013]]></description>
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		<title></title>
		<link>http://www.tmramsay.com/20/</link>
		<comments>http://www.tmramsay.com/20/#comments</comments>
		<pubDate>Fri, 12 Apr 2013 21:06:00 +0000</pubDate>
		<dc:creator>Tom</dc:creator>
				<category><![CDATA[Branding]]></category>
		<category><![CDATA[Marketing]]></category>

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		<description><![CDATA[How to (not) Fail from Martin Weigel]]></description>
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